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FOR IMMEDIATE RELEASE:

April 23, 2004
For more information contact: Jamie Santo
Santo Insurance Agency
603-890-6439

SANTO INSURANCE AGENCY Hires Agency of Record


Windham, NH: Santo Insurance Agency announced today that they have hired December Marketing to handle their marketing, advertising, media, public relations and web strategies throughout 2004.

As a result of consistent growth, and their interest in advancing the Santo brand, they hired an agency to design and implement a corporate marketing communications plan. This plan, with a comprehensive blend of strategic touch-points, will maximize Santo’s visibility in the communities they serve. Central to the plan is the development of an easy to use, database-driven website where Santo’s clients and prospects, in a matter of literally seconds, can get a Quick Quote. It caters to customers who have mission-critical informational and educational needs, but precious little time.

"For the last 12 years, we have done ad-hoc marketing", states Jamie Santo, president of Santo Insurance Agency. "While that method was effective, having helped us grow to where we are today, it was time to put something proactive and strategic in place if we wanted to sustain our brand, meet our aggressive corporate goals, and remain a leader in this industry. December Marketing will not only increase the awareness of our company, they will generate new and innovative ways for our customers and prospects to interface with us electronically. In this day and age where time is money, this is a mandatory paradigm shift".

Santo’s integrated campaign will run throughout 2004, and culminate in December with the opening of The Santo Building on Main Street in Salem, NH. Santo Insurance Agency, which serves the Windham/Salem/Manchester area, offers a full line of Automobile, Home, and Business insurance.

To learn more about Santo Insurance Agency, please call 603-890-6439, send an email to Jamie Santo or visit their website at www.santoinsurance.com


To request a quote on any of our lines, please click on the link above “Get a Quote”. Someone will contact you immediately.
Santo Insurance Agency - 224 Main Street, Salem, NH 03079 - [p] 603-890-6439 - [f] 603-890-6521
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